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The pioneer of unisex collections, Rad Hourani completed and presented his couture collection #11 for Autumn/Winter 2014. Although he did not stray away from his signature color palette, black, navy and white , he leveled-up his sartorial sculpturing skills. The architecture of all the 22 looks was sharp and multi-leveled. The many layers of the perfectly tailored fabrics, were enhancing the -not dominant, nor subtle- presence of the exquisite foldings. Some of them were more dramatic, in a more intense 3D manner, while others were more simple, highlighted by just a belt. Hourani proves that there is no need for gender signs in order to create contemporary, timeless pieces.
“I STARTED IMAGINING CLOTHES THE SAME WAY I STARTED CREATING IMAGES: WITH A SENSE OF CURIOSITY AND INNOCENCE DRIVEN BY MY NO-BACKGROUND BACKGROUND. NO SCHOOL. NO TEACHERS. NO TELLY. NO BOUNDARIES. NO FORMATTING. I LIKE THE IDEA OF A WORLD THAT WE COULD LIVE AND SHAPE BY OURSELVES, ONLY BY OBSERVING. EACH OUR OWN. MY VISUALS HAVE ERUPTED FROM THIS WORLD OF MINE.” - RAD HOURANI
Rad Hourani reinvents design by transcening its conventions, creating an unisex luxury that is changing women’s and men’s wardrobes since he launched his namesake label, in 2007, in Paris. like all truly great visionnaires, Hourani not only depicts fashion, he defines it, and gives it cultural resonance. Gender-agnosticism is the driving conceptual direction in Rad’s work, and growing up and living in such different parts of the world has certainly contributed to Rad’s rather holistic design approach: self-thought and driven by a passion for modernity, Hourani creates a lifestyle that has rid itself of any conventional restrictions: no gender,no season, no rules, epitomising the values of freedom and unisex elegance.
- via http://www.radhourani.com/
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